Consumer Attitudes, Expectations, and Preferences for Customer Service

Find Out What Consumers Value Most When Interacting with Customer Service

How does customer service impact brand loyalty? What do consumers value most when interacting with customer service? How do privacy preferences play a role in customer service satisfaction?

Recently, we surveyed 500 U.S. consumers to gauge attitudes toward brand-provided customer service. Key findings include:

• Most customers (75%) agree that the use of their data helps improve customer service experiences
• Consumers view customer service to be most important in the healthcare (92%) and banking sectors (89%)
• When interacting with customer service centers, customers care most about:
  • Speaking to only one representative (47%)
  • Fast resolution time (46%)
  • Effective listening (45%)

Better understand what customers value most when interacting with your customer service center. Get your copy of this new report today, “Consumer Survey: Attitudes, Expectations and Preferences for Customer Service.”