How to (Re)Capture Customer Loyalty in 5 Steps

What retailers need to know about customer loyalty today

How do you capture (or recapture) customer loyalty? Retail TouchPoints explores five forces at work and five ways to encourage loyalty, including customer data platforms (CDPs).

In this ebook, you’ll learn the five actions retailers can take to optimize loyalty programs, including:

1. Incorporate experiential and community aspects
2. Unify customer data
3. Use customer segmentation to design unique and personalized experiences
4. Measure program effectiveness
5. Never stop learning about your loyal customers

Download your complimentary copy of Retail TouchPoints’ new ebook, “Loyalty, Redefined.”