In the 2024 Gartner® Critical Capabilities for Customer Data Platforms report, you can evaluate 17 CDP vendors and their capabilities to determine which platform is right for your Use Cases.
When reading the report, we feel it’s worthwhile to consider:
Gartner, Critical Capabilities for Customer Data Platforms, Rachel Smith, Benjamin Bloom, Lizzy Foo Kune, Adriel Tey, Suzanne White, David Walters, 19 February 2024.
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