Beyond Marketing
Personalising the Omnichannel Experience
Tactics and Insights with CDP
WeWork, 21 Collyer Quay S, 049320 2nd Floor Room 02G
Increasingly, business isn’t all about the product—it’s about the experience. More and more, customer loyalty depends less on the product or service your company offers, and more on your ability to stand out from the competition, engage customers with personalized experiences, and keep them coming back for more. But as the number of channels modern customers use before making a purchase continues to increase, meeting your goals becomes harder and harder. To enhance the customer experience (CX), CMOs are embracing new technology to deliver seamless, relevant, and personalised marketing experiences for customers across every channel.
Join us for a discussion of trends we are seeing in Omnichannel and why more marketers are choosing CDP to drive new customer experiences. The agenda includes a full overview of CDP for omnichannel in addition to demos of omnichannel use cases for CDP and BI powered by Tableau. Register today!
Agenda
13:30~14:00 SGT
Check In
14:00~14:15 SGT
Opening Remarks
Michelle Fu
SB Telecom Singapore Pte.Ltd.
Kei Sato
SB Telecom Singapore Pte.Ltd.
14:15~15:00 SGT
CDP for Omnichannel Overview and Case Studies
Sean Valencia
Marketing Manager, APAC, Treasure Data
15:00~15:15 SGT
Omnichannel CDP Demo
Kazuki Shirai
Senior Solutions Architect, Treasure Data
15:15~15:30 SGT
Tableau Omnichannel Insights Demo
Jimmy Zhang
Partner, Sprint Milestone
15:30~16:00 SGT
Q&A
Seminar Registration
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Seminar Details
- This seminar is free to attend and adopts an online registration system.
- Participants of the physical seminar should provide a business card when registering on site.
- Attendance is for pre-registration only . We reserve the right to deny entrance to those who have not received registration confirmation.
- If the number of registered participants exceeds the capacity, the organizers reserve the right to select participants.
- Registrations can be cancelled at any time.
- The organizer reserves the right to change the event.
- If you have any questions or inquiries about this seminar, please contact the organizer
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