Guides & Cheatsheets

Learn more about how Treasure Data supports the start of your CDP journey.

How travel & hospitality brands can create new journeys with customer data.

Speed up the CDP evaluation process with our customizable CDP RFP template.

Use Jump to increase brand recognition and craft a more personalized journey

Learn how multi-touch attribution–and a CDP–can boost your marketing……

Streamline your CDP vendor selection process with our guide & RFP template

Why you should start your digital transformation with a customer data platform

Use audit logs to monitor the health and security of your customer data.

Use permissions and controls to protect your customer’s personal data.

Explore the top CDP use cases for pharma and life sciences companies

A definitive guide of CDP use cases for marketing, sales, service & operations

Explore how retailers can create connected customer experiences with a CDP.

Manage your customer’s touchpoints across your organization.

Learn how data privacy is reshaping marketing, tech, and customer experience.

Explore how leading CPG brands are maximizing growth with customer data.

Discover leading CDP use cases for automotive brands and dealerships.

Learn about the process for building new Treasure Data integrations.

Learn how to build a Next Best Offer (NBO) predictive model

Arm your customer service agents with data across all of your digital…

Learn how to build a Single View of the Customer (SVC) dashboard

Learn how to onboard new customers with journey orchestration

Take this assessment to evaluate your organization’s readiness for a DTC…

Learn how to use predictive modeling to reduce churn

Learn how to optimize ad spend by suppressing ads to recent purchasers

Learn how to find new customers with lookalike audiences

Give your agents access to real-time customer data for deeper engagement.

Discover how Treasure Data CDP can impact your customer service organization.

Create customer journeys that take conversion to the next level, at scale

Learn how to increase customer loyalty with a targeted email campaign

Take this self-assessment to determine areas of opportunity for your contact…

Got customer data? Learn how to select the best enterprise CDP will help boost…

Everything you ever wanted to know about Customer Data Platforms (CDPs) is in…

This practical how-to guide maps the steps to achieve three high-value business…

Don't just survive, but thrive in the cookie-less world. Let us show you how to…

Reimagine CPG for higher growth, increased brand loyalty, and greater marketing…

How to use data to gain knowledge, drive engagement, and acquire new customers.

Uplevel your marketing with our guides to Identity Resolution, Multi-touch…

Create a “Gold Standard” for automotive customer-experience data

Reinvent the vehicle buying experience and find customers you never knew…

Know and engage your customers across every channel to win more sales.

Helping make your Customer Data Platform deployment a success!

Translate millions of data points into individual buyer profiles with Treasure…

Defining the Internet of Things Landscape for Marketers...

Drive your marketing strategy with insights from platforms, games and players –…

Understand your players, improve their experiences and keep them playing...

Best practices for enterprise Customer Data Platform (CDP) preparation

How marketers can unlock customer insights to transform the customer…

Learn how to ingest data from Amazon Kinesis to Treasure Data with Amazon…

Read about Tailoring Recommendations and Custom Analytics.

Learn how to search SFDC data faster with Treasure Data with Elasticsearch.

Learn how to import any data source into Treasure Data with Zapier.

If you’ve ever wanted to learn more about how to setup and use Jupyter…

This guide takes you through sample COPY commands and syntax, importing data…

Work with Excel pivot tables? You’re closer to SQL than you think.

Learn how to setup and integrate Apache Kafka and Fluentd so you can centralize…

Regardless of your level, this 33-page guide has something for you.

Creating a Unified, Personalized Shopping Experience with Live Data.

The explosion of customer data has created many opportunities to adapt your…

Three rules to help you not build yet another customer data silo.

At this stage you no longer need convincing of the need for an enterprise CDP -…

In this data economy, one of the busiest, most demanding jobs of all is that of…

Learn about the challenges GDPR brings for roles associated with marketing and…