Press releases

Treasure Data Named a Leader in Inaugural Gartner® Magic Quadrant™ for Customer Data Platforms

Treasure Data has been named a Leader in the inaugural 2024 Gartner® Magic Quadrant™ for Customer Data Platforms. The report evaluated 17 different CDP vendors on 15 criteria and placed Treasure Data in the Leaders quadrant for its Completeness of Vision and Ability to Execute.

Perception Gap: C-Suite Confident in 360 Views, but Only 25% of Consumers Agree

Perception Gap: New Research Report Explores the Disconnect between C-Suite and Consumers when it comes to Data, Customer Experience and Relevance

Treasure Data CDP Selected by Nissan Motor Japan to Drive Better Customer Experiences

Nissan Motor Co Ltd. selected Treasure Data to enhance customer experiences from pre to post-purchase utilizing its cross-functional customer data infrastructure.

Treasure Data Announces Full HIPAA Support to Safeguard Patient Data and Privacy

HIPAA Compliance Within all Treasure Data Products Supports Enterprise Customers to Use Protected Health Information Securely and Provide Better Connected Patient Experiences

Treasure Data Names Karl Wirth Chief Product and Technical Officer

Tenured MarTech Executive Brings Technical Expertise, Business Acumen, and Passion for Real-Time Personalized CX to Treasure Data’s C-Suite

Treasure Data Expands Global SCA with AWS

Global SCA Expansion between Treasure Data and AWS Helps Companies Accelerate Digital Transformation & Deliver Connected Customer Experiences

No Longer a Luxury: CDPs Become a Staple of Martech, Providing Flexibility and Value Beyond Foundational Use Case

New survey showcases CDPs’ maturation from powerful tool to critical solution, with spotlight on value, flexibility, data security, and privacy compliance.

Treasure Data Announces Support for AWS for Advertising & Marketing Initiative

Treasure Data shows support for AWS for Advertising & Marketing Initiative to help customers provide connected customer experiences

Treasure Data Works With Amazon Marketing Cloud to Develop Turn-Key Integration to Enrich Customer Experiences

Treasure Data is the first CDP integrated with AMC, a clean room solution by Amazon Ads, to help advertisers better understand their audiences

Treasure Data Unveils Connected Customer Experiences Vision for Enterprises Made Possible with the Customer Data Cloud

New Vision to Empower Enterprise Biz Leaders to Attain High Quality CX and Drive Efficacy

Treasure Data’s CDP for Service Now Available As a Premium App on Genesys AppFoundry

CDP for Service, a Customer Data Platform, Garners Premium App Status on Genesys AppFoundry and Delivers Real-Time Customer Profile Data to Support Agents

Identity Resolution Leader Versium Expands its Integration Network Through Partnership with Treasure Data and Treasure Box Launch

The partnership will bring together Versium’s powerful identity data technology solutions and Treasure Data’s industry best-of-breed smart CDP.

fifty-five Expands Partnerships to Empower Brands’ Understanding of Customers’ Cross-Channel Journeys

fifty-five Integrates with Treasure Data to Redefine Data-driven Customer Insights for Global Brands and Drive Business Impact

New Consumer Survey Showcases Shifting Attitudes Towards AI and CX

Today,, a one-stop resource for the latest information, news, and analysis on the customer data platform (CDP) industry, released new research on consumers’ perspectives on artificial intelligence (AI) usage in marketing and customer service.

Treasure Data and Sinch Partner to Provide More Personalized Omnichannel Touchpoints in the Era of ‘Conversational Commerce’

Treasure Data today announced a strategic partnership with Sinch, a global leader in cloud communications and mobile customer engagement.

Treasure Data Named a Leader in First Major Evaluation of CDP Market

Treasure Data named a CDP leader in the IDC MarketScape for Data and Marketing Operations Users. This is first major market evaluation in the CDP Market.

Treasure Data CDP Now Available in AWS Marketplace to Meet Growing Customer Demand Globally

Treasure Data, a leading enterprise customer data platform (CDP), today announced its availability in AWS Marketplace, a digital catalog with thousands of software listings from independent software vendors that make it easy to find, test, buy, and deploy software that runs on Amazon Web Services (AWS).

Treasure Data Announces Omnichannel-First Customer Journey Orchestration Solution

Treasure Data™ announced the introduction of Treasure Data Journey Orchestration, a new, omnichannel-first solution enabling marketers and customer experience (CX) managers to create relevant, high-converting customer experiences at scale that cut across channels, campaigns and business units.

Treasure Data Appoints Chris Kozloski as Chief Revenue Officer

Treasure Data announced the appointment of Chris Kozloski as the company’s chief revenue officer (CRO). In this critical role, Kozloski will lead strategy and execution for global sales, partnerships and customer success organizations, and report to Chief Business Officer Eugene Saburi.

New Treasure Data Survey Reveals Consumers are Motivated by Loyalty Programs and Relying More on DTC Brands, BNPL Options

Treasure Data™ today announced the results of a national survey detailing consumers’ purchasing habits and brand engagement preferences for the year to come. The new study identifies consumer behavior trends that point to deeper, more direct connections between retailers, brands and their customers, including the hearty embrace of loyalty rewards programs, a growing reliance on direct-to-consumer (DTC) channels, and an increasing preference towards flexible financing options, such as buy now, pay later (BNPL).

Treasure Data Announces Support for AWS for Automotive Initiative

Treasure Data, the enterprise customer data platform (CDP), today announced support for AWS for Automotive, an Amazon Web Services, Inc. (AWS) initiative to accelerate the automotive industry’s digital transformation through a comprehensive set of purpose-built cloud capabilities, unmatched experiences, and the broadest partner and developer community.

Treasure Data Appoints Kimberly Bronstein as Chief People Officer

Treasure Data, the enterprise customer data platform (CDP), today announced the appointment of Kimberly Bronstein as the company’s chief people officer. In this important role, Bronstein will lead Treasure Data’s global human resources (HR) function, focus on enhancing its unique corporate culture, and scale talent acquisition and development initiatives.

Treasure Data’s CDP for Service Now Available on Genesys AppFoundry

Treasure Data's Customer Data Platform seamlessly integrates with Genesys Customer Experience Platform to empower agents with real-time customer insights

Treasure Data Unveils End-to-End Governance, Security and Privacy Foundation

Treasure Data introduces the Trusted Foundation, a suite of features enables marketers to manage all data privacy and consent preferences related to individuals in the unified customer data record with data access permissions and controls - all within one smart platform.

Penske Media Corporation Partners with Treasure Data to Transition its Business Model, Provide Meaningful Connections to Advertisers, and Create New Audience Experiences

Penske Media Corp (PMC) announced a strategic partnership with enterprise customer data platform Treasure Data to integrate their technology into PMC’s extensive portfolio of brands. The consumer journey has become exceedingly more complex in recent years and through this partnership, PMC’S brands will have the ability to connect data with more specificity, making meaningful, value driving connections with its audience.

Treasure Data Raises $234 Million Led by SoftBank Corp., Accelerating Growth and Beyond Marketing Vision

Treasure Data, the leading enterprise customer data platform (CDP), announced it has secured $234 million in funding led by SoftBank Corp. (TOKYO: 9434), the Japan-based operating company, with participation from Carbide Ventures, an investment firm founded by Treasure Data founders and long time executives.

Treasure Data Announces New Vision Beyond Marketing with Launch of ‘CDP for Service’

Treasure Data™ announced the global launch of CDP for Service, the first in a new suite of solutions for applications beyond marketing. “CDP for Service addresses Treasure Data's clients’ biggest challenges; it makes the integration of key systems and governance of privacy seamless.

Treasure Data Appoints Eugene Saburi as its First Chief Business Officer

Treasure Data™, the enterprise customer data platform (CDP), today announced the appointment of Eugene Saburi as the company’s first Chief Business Officer (CBO). As CBO, Saburi will be in charge of all go-to-market teams including sales, marketing, customer success, services and support.

Treasure Data Survey Findings Spotlight Path to Ideal Marketing Technology Stack

Treasure Data today released new survey results demonstrating the benefits of an optimized marketing technology stack. Across industries, decision makers from mid-market and enterprise companies expect significant improvement in overall marketing effectiveness, time spent managing and improving data quality, and operational efficiency, as a result of enhancements to the integration and interoperability of various martech solutions.

New Survey from Treasure Data Reveals Consumer Shopping Behaviors Heading Into 2021 Holiday Season

Treasure Data,™ the leading enterprise customer data platform (CDP), today unveiled the results of a survey identifying American consumers’ plans, preferences and expectations for the 2021 holiday shopping season.

Treasure Data Recognized as 2021 Bay Area Best Places to Work

Treasure Data has been recognized as a winner of the 2021 Bay Area Best Places to Work, an awards program presented by the San Francisco Business Times and the Silicon Valley Business Journal.

Treasure Insights Launch

Treasure Data™ today introduced new product capabilities for its Customer Data Platform (CDP) that provide game-changing analytics to brands. Treasure Data also announced 15 new integrations, bringing the total number of connectors in its network to more than 170. Finally, with this release, Treasure Data launched an in-store SDK (software development kit) that provides retailers a complete, unified view of the shoppers’ journey.

Treasure Data Unveils Global Partner Program

Treasure Data Unveils Global Partner Program to Meet Demand for Enterprise Customer Data Platforms.

Treasure Data Appoints New Chief Executive Officer to Build on 3x Growth

A leading customer data platform (CDP) for enterprises, announced today that Pankaj Tibrewal has been appointed as chief executive officer.

Treasure Data Launches New CDP Capabilities

Treasure Data launches new CDP capabilities and unlocks value for customers such as Linden Lab and Anheuser-Busch InBev

Treasure Data Introduces Treasure Boxes and Custom Scripts to Enable Faster Time-to-Value for Customers

Treasure Data Introduces Treasure Boxes and Custom Scripts to Enable Faster Time-to-Value for Customers...

Treasure Data Named Best Customer Data Platform at 2019 Marketing Technology Awards

Treasure Data™ was named the Best Customer Data Platform (CDP) at the 2019 Marketing Technology Awards...

New Study Shows Majority of Organizations Feel Customer Data is Still Siloed, Only Available to Some

Only 13% of Executives Express High Confidence they are Leveraging All of Their Available Customer Data from Forbes Insights/Treasure Data Survey. MOUNTAIN VIEW, CA...

Treasure Data Positioned in Gartner Magic Quadrant

Treasure Data Recognized for its Completeness of Vision and Ability to Execute in Gartner Magic Quadrant MOUNTAIN VIEW, CA - February 27,...

Treasure Data Rounds Out Executive Team with Data Analytics Veteran, Pankaj Tibrewal, as Vice President of Product Management

Former Anaplan, Chartcube, McKinsey Executive to Drive Product Differentiation for Treasure Data in the Emerging CDP and IoT Analytics...

Treasure Data Lands SAP Enterprise SaaS Expert, Rob Glickman as Chief Marketing Officer

Former SAP Cloud, eBay, Symantec Executive to Accelerate Company’s Penetration of the Emerging CDP and IoT Analytics Markets MOUNTAIN...

Treasure Data Prioritizes Data Security with First Chief Information Security Officer

Retired Marine Corps Gunnery Sergeant and Information System Management Officer (ISMO) Chief With More Than 30 Years Experience, Kip James,...

Treasure Data Launches Treasure Workflow to Better Manage Data Workflow for Enterprises with Multi-Cloud Infrastructure

Creator of First-Ever Live Data Management Platform Now Allows Teams to Collect, Transport, and Analyze Data Seamlessly Across...

Treasure Data Deepens Integration with Tableau, Launches New Live Business Intelligence Connector

Live Data Management Platform Rapidly Aggregates and Unifies Varied Data Sources, Offers Tableau Server, Online, and Now Desktop Users...

Treasure Data Launches First-Ever Live Data Management Platform at Tableau Conference, Fueled by $25M Series C Round

New Investment Boosts Total Funding to $54M, Defining a New Category in Enterprise Data Management - Promising Better Business Outcomes...

IT Industry Veteran Ian Knight Joins Treasure Data as Senior Vice President of Global Sales

Drawing from Red Hat and Experience, Knight Aims to Help Businesses To Collect, Connect, and Analyze Data In Real-Time...

Treasure Data Releases Latest Version of Open Source Phenomenon Fluentd, Joins the Cloud Native Computing Foundation (CNCF)

MOUNTAIN VIEW, CA--(Marketwired - June 20, 2016) - Treasure Data, which creates analytics infrastructure-as-a-service, just announced...

Treasure Data and Looker Partner for Data Collection, Rich Visualization

Offering Large-Scale Data Analytics to Enable Smart, Actionable Decisions May 10, 2016, MOUNTAIN VIEW, CALIF. — Treasure Data and Looker...

Treasure Data Demonstrates Fluentd Integration with Docker Platform as Part of New Docker Ecosystem Technology Partner (ETP) Program for Logging: Fluentd, the unified logging layer, is now supported with Docker 1.8

December 15, 2015, MOUNTAIN VIEW, CALIF. — Treasure Data, the inventor of Fluentd, today announced that it has been recognized by Docker...

Treasure Data Raises $15 Million in Series B Financing

Financing will Accelerate Access to Massive Data Volumes from Mobile, Web, Internet of Things and Big Data FLEXIBLE CLOUD SERVICE ELIMINATES...

Treasure Data Appoints Chief Financial Officer

Global financial and operations executive brings almost two decades of experience in software-as-as-service and global markets to cloud...

Pioneer and Treasure Data Form Business Alliance to Develop Big Data-Driven Services for the Automotive Industry

Japanese electronics giant Pioneer selects Silicon Valley cloud innovator Treasure Data to enable new automotive industry services based on...

Treasure Data Catches the Eyes of Ad Tech Market with First Flexible Cloud Data Service

Mountain View, Calif. -- Tuesday, June 17, 2014 -- Treasure Data, a cloud-based, managed service provider for big data, today announced a...

MUJI Uses Treasure Data to Merge Online and Offline Behavior Data to Improve Loyalty, In-Store Visits

Treasure Data sees data warehouse augmentation as an emerging use case for its big data managed service Mountain View, Calif. -- May 7, 2014...

Gartner Includes Treasure Data in “Cool Vendors in Big Data, 2014” Report

Mountain View, Calif. -- May 5, 2014 -- Treasure Data, a cloud data service provider, today announced it has been named as one of four "Cool...

Treasure Data Releases Flexible, Self-Service Analytics Solution for Digital Gaming

The managed service provider helps gaming companies cost-effectively acquire, store and analyze data Mountain View, Calif. -- February 25,...

Treasure Data Partners with Tableau for Big Data Analytics

Delivers big data solution in days for Getjar and other customers Mountain View, Calif. -- December 10, 2013 -- Treasure Data, a cloud data...

Treasure Data Partners with Sierra Ventures, Raises $5M in Oversubscribed Series A Financing

New Investment To Drive Adoption of its Big Data Analytics Platform in the Enterprise July 23, 2013 05:50 PM Eastern Daylight Time MOUNTAIN...

Mobile Ad Industry Leader MobFox Scales Their Business Using Treasure Data’s Big Data as-a-service Platform

MOUNTAIN VIEW, Calif., Jan. 15, 2013 /PRNewswire/ -- MobFox, one of the 10 largest mobile advertising networks worldwide, has selected...

Treasure Data Announces Partnership with Jaspersoft

MOUNTAIN VIEW, Calif., Sept. 25, 2012 /PRNewswire/ -- Treasure Data will announce its partnership with Jaspersoft this week at the...

Cloud Data Warehousing as a Service: Treasure Data Makes Big Data Available to Everyone

Mountain View, CA – Thursday, September 20th. The Treasure Data Cloud Data Warehouse service enables companies to get big data analytics...